Under the "winter" of semiconductors, will the price of such chips rise against the market?

Under the "cold winter" of the semiconductor industry, there has been an unexpected price increase in the market recently...

The fourth quarter of 2022 should have been the "peak season" for consumer electronics. However, under the impact of the epidemic, high inflation and other factors, the demand for consumer electronics market continued to slump, with oversupply and a "difficult peak season". Affected by this, the semiconductor industry has entered a "cold winter".
However, unexpectedly, under the "cold winter", there have been rumors of price increases in the semiconductor market recently.


AMD, Intel FPGA product price increase?


Recently, foreign media reported that AMD has issued a price increase letter to customers. Starting from January 8, 2023, AMD will increase the price of Xilinx FPGA products. Among them, the price of Spartan 6 series will increase by 25%, the price of Versal series will not increase, and the prices of other products will increase by 8%.


Earlier this year, AMD completed its acquisition of Xilinx in an all-stock transaction.
AMD said that in the past two years, enterprises have experienced a period of turmoil caused by factors such as force majeure, and the supply chain is facing many challenges. Due to the rising cost and investment in the supply chain, the decision to increase the price of Xilinx FPGA chips was made.


According to the "Kechuang Board Daily", a Xilinx distributor confirmed the price increase rumors, saying that Xilinx FPGA products will increase in price by 8%.


In addition to AMD, the media reported the price increase of Intel FPGA in July this year. A letter from Intel's PSG business line products to customers shows that due to supply chain cost pressure and continued strong demand, Intel plans to increase the price of some FPGA products, involving Arria, MAX, Stratix, Cyclone and other product lines, and the price of newer products will increase by 10% %, a 20% price increase over older products.


FPGA chip against the market development?


According to the data, FPGA chips (field programmable logic array chips) belong to logic chips, and logic chips can be divided into four types of chips according to their functions: general-purpose processor chips (including central processing chip CPU, graphics processing chip GPU, digital signal processing chip DSP etc.), memory chips (Memory), application-specific integrated circuit chips (ASIC) and FPGA chips.


Compared with the other three types of integrated circuits, the biggest feature of FPGA chips is field programmability. After the manufacture is completed, its functions are not fixed. Users can configure the functions of the FPGA chip with the circuit designed by themselves through the special EDA software provided by the FPGA chip company according to their actual needs, so as to convert the blank FPGA chip into one with specific functions. Functional integrated circuit chip. In addition, FPGA chips also have the advantages of low application development costs and short time to market.


Due to the above characteristics, FPGA chips are used in a wide range of fields, including industrial control, network communication, consumer electronics, data centers, automotive electronics, artificial intelligence and other fields.
In recent years, thanks to the rise of 5G, big data, artificial intelligence and other technologies, the demand for data centers and automotive electronics semiconductors has surged, becoming an important application market for FPGA chips, with broad room for future development. ‍

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